Why Do Customers Leave Your E-Commerce Site?

1. Customers can't easily or comfortably find what they're looking for.

2. Filtering options are confusing, either too many or too few, which again makes it hard for customers to find what they need.

3. Products are labeled with names that don't match what customers actually search for.

4. Product ordering on category pages is poor, with popular, in demand items getting lost among less relevant ones.

5. The "recommended products" section doesn't reflect customer preferences, or the site lacks personalization altogether.

6. Customers with questions can't reach an assistant while shopping.

7. Prices and promotions are unappealingly high compared to competitor sites.